Blogging Archives - RobbieSharp.com

How do you make money blogging?

There is a number of different strategies and techniques on how to make money blogging.

If you are looking to build a long term, robust and strong online business, then blogging – also known as content creation – should be an integral focus.

VIDEO: Make sure you check out the video at the bottom of this post where I go over the business model of making money with blogging by creating quality content.

Why content creation?

Content creation is king.

Think of every blog post, or page on your website as a potential seed.

The more pieces of quality content you create, the more seeds you are effectively planting around the internet.

And the more seeds planted, the bigger the harvest.

Plant those seeds far and wide.

It’s not simply enough to just write content. You have to share it, promote it, and get it out on various platforms.

Let’s say you write a blog post.

If you can create a video version, and share it on youtube. You now have the oppportunity of someone finding your content there and coming back to your website.

The same with Facebook. You should also be sharing your content on your social media channels, and then ideally paying to promote it.

If you dont have the money, that’s fine. But if you have even $5-10 you can potentially get that post viewed by 5000 or so people.

This is a smart way to leverage your time and money.

It still surprises me the amount of people that come across my content that I created years ago. And also where they come from.

Google Rankings Improve

Although paid marketing strategies are the fastest way to success. Getting ranked on google is the holy grail of free marketing.

If my website showed in the top 10 ranking for “How to make money online”…. I would be getting thousands and thousands of people coming to my website every day.

This means there is huge potential for sales.

The more high quality content you create, the more authority your website has.

This makes google happy and trusts you, and will reward you with ranking your content for certain keywords.

Many people give up though because this does take time, and content creation is a long term, slow strategy. And everyone likes fast results dont they.

But it’s powerful.

Combine it with paid marketing and you are onto a winner.

Quality Content

Don’t be fooled into thinking that the more content you create the better. Or even worse, hiring cheap crappy outsourcers to pump out your content.

This used to work back in the day. But now, it is far better to take the time to create something valueable for your audience. And then spend the time promoting that content and sharing it.

Where should you share your content?

For each blog post you create, you should immediately share it and promote it to the main platforms.

Facebook
This should be obvious. Share your blog to your business facebook page, and personal for added effect. I’d recommend always boosting the post with at least $5 or $10 to get some people checking it out.

Youtube
Get in front of the camera and talk about your blog content, read it out, do a screen capture. Just something that makes it video format and where you can put a link in the description of your blog.

Email List
You should be building an email list with Aweber.
For each piece of content you create, add it to your autoresponder so you can let those people know about your awesome content.

Google Plus
Even though Google plus never really took off as a social media platform, I would still recommend posting your blog link to your google plus account as many believe it helps in faster rankings.
It makes sense, as it’s google’s platform.

Forums
Become active on the big forums relative to your market. Where possible, share your blog links or at least your website as people will come across it and find their way on your site.
Bingo!

VIDEO – The Content Creation Strategy in a nutshell.

Hopefully you have now bought your website hosting, you have a domain name, and now installed wordpress.

So now it’s time to setup your wordpress website.

If you have never created or setup a wordpress website it can seem daunting at first. But it’s an essential skill to learn and worth taking the time to get the basics down.

If you have some money to invest and you are time poor, then it can be a good idea to hire an outsourcer or freelancer to do the work for you.

One of the best outsourcing websites and finding quality people is Freelancer.

Outsourcing can really help leverage your business by utilising other people’s skills.

There are some basics that you should know about WordPress regardless of whether you are getting someone else to create your site because you will start want to add content yourself or make some small changes.

Each theme will have it’s own setup instructions that are usually really easy to follow such as StudioPress.

Below are the basics and essentials for getting around WordPress.

You can also watch this video tutorial….

1. Install a theme

When you install wordpress onto your domain it will come with a basic default theme. You will want to add your own theme.

There are free themes you can select, or if you are serious then I highly recommend you pay for a premium theme such as StudioPress.

For the price it is definitely worth having a professional looking website and StudioPress is what I use.

They look amazing, they are cheap, they have awesome tutorials that are easy to follow, they are mobile responsive, they are fast, and they are really SEO friendly.

2. Change permalinks

One of the first things you should do is change the permalinks. This just means that every time you name a blog post or new page, the actual html page name link will automatically be whatever you have called it.

So if your blog post is called “Build an online business”, then the link it will automatically be

yourwebsite.com/build-an-online-business

This is just a handy tip to make your life easier.

3. Add Pages

To add pages to your website you simply click on “Add New Page”.

You then give it a title, and then create the content, and click publish when you are done and it’s now live.

I recommend creating your basic pages right now in order to help with the setup.

A good start would be…

Home
About
Blog
Contact

It’s also important to note that for a Page, you can change the layout.

You may want the page to be setup as a “Full Width Page”, or you may want to have your content and then a sidebar.

4. Add Blog Posts

This is the same method for creating blog posts.

Add new blog post, give it a title, create your content and then publish.

For blog posts you would ideally also want to create a few key categories which you can label each post under.
It helps with organisation and also for your visitor to find the information they actually want.

5. Create Blog Categories

To create categories you simply click on Posts and then Categories if you know the types of categories for your site.Eg. Business, Mindset, Affiliate Marketing, WordPress.

You can, however, create them within a post “as you go.”

6. Setup home page as static and blog posts page.

If you have created a page titled “Home”, you will want to make this the default page that comes up when you first type in your “domain.com”.

To do this, you click on Settings, and then Reading.As shown in the image, you would make the Static Home page, your “home” page that you have created.

And then also for your “blog” page, make that the posts page.

This will be clearer later on how when you start creating more blog posts and pages.

7. Setup menu

Every website usually has a primary menu at the top of the page. And also a footer menu.

You can create this by clicking on Appearance and then Menu.

Simply add any pages that you have already been created into a new Menu.

If you create any new pages that you want in the top menu of your website, just add them in as you go along.

8. Widgets

To add any widgets you click Appearance – Widgets.

For your blog page, or blog posts, you would usually have a sidebar.

This is where the widgets show up. You simply drag and drop from the available widgets on the left side.

Usually when you install plugins, they will have their own widgets which you are then able to add.

You can customise your sidebar depending on what you want.

Also for some themes, especially StudioPress, they have widgets available for not just the sidebar, but for your homepage or other pages.

This is a great option as it makes page creation really easy.

Another reason why StudioPress is the best.

9. Plugins

One of the great advantages of WordPress is being able to install plugins. There is a plugin for basically anything you can think of. There would be millions and millions.